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Public Relations School

On Tuesday September 19, 2017

What you will learn

3 evenings, $100 (dinners included)

The success of your organization, cause, or candidate depends on how well a message is communicated by the media, so the words you use matter.

Attend the Leadership Institute's Public Relations School and discover how to translate the words you want to use into a media strategy for positive coverage.

You'll learn to:

  • develop the right message for your target audience
  • use social media to spread that message
  • build valuable relationships with the media

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Details

Starts Tuesday, September 19

Tue. 19 5:30 - 9:15 PM
Wed. 20 5:30 - 9:15 PM
Thu. 21 5:30 - 9:15 PM

Location:
Leadership Institute
Steven P.J. Wood Building
1101 N Highland St
Arlington, VA 22201 Map
Cost

$100.00

Manager

Autumn Campbell's Photo

Autumn Campbell

Contact Autumn with your questions.

Your faculty

Autumn Campbell

Autumn Campbell

Autumn is the Communications Training Coordinator at the Leadership Institute. In her role at LI, she manages and develops public speaking, speechwriting, and debate workshops; on-camera training; and online journalism wor...

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Ashley Carter

Ashley Carter

Ashley B. Carter is the Director of Coalitions for the Independent Women's Forum.

Prior to joining IWF, Ashley worked in political consulting and was involved with campaigns at the national and state level. She also...

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Jim Eltringham

Jim Eltringham

Vice President, Advantage, Inc.

Jim Eltringham is Vice President of Advantage, a grassroots voter contact and mobilization firm. He has designed and implemented public affairs campaigns for major brands, advocacy organizations, and political campaigns on...

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Ivy ElZaatari

Ivy ElZaatari

Ivy is the Executive Assistant to Senator Rand Paul and Director of Donor Relations for RandPac. Prior to this, Ivy was the Youth Leadership School Director at the Leadership Institute where she traveled the country every ...

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Sonya Gavankar

Sonya Gavankar

Public Relations Manager, Newseum

Sonya Gavankar is a communicator who uses dynamic story-telling techniques as a spokesperson, television and podcast host, filmmaker, and social multi-media content creator. Her work with the

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J. Elizabeth Peace

J. Elizabeth Peace

Capital Media Training

Elizabeth Peace is a former television news anchor who now works as a public affairs officer for the Department of Defense. She is the host of "Girl, Let's Talk" and spokeswoman and keynote speaker for The Bluepr...

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Mark Pfeifle

Mark Pfeifle

President and CEO, Off the Record Strategies

Mark is founder and president of the strategy and communications firm, Off the Record Strategies. Mark was deputy assistant to the president and deputy national security advisor for strategic communication and global outre...

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Stephen Rowe

Stephen Rowe

Deputy Director of Digital Training, Leadership Institute

Stephen Rowe is the Deputy Director of Digital Training where he trains thousands of conservatives how to win online through a training program of more than 30 unique workshops focused web development, programming and soci...

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Adrienne Royer

Adrienne Royer

Digital Communications Strategist, CMDI

Adrienne joined CMDI in 2014 as the Digital Communications Strategist in order to manage social media, CMDI's blog and external marketing.


Previously, Adrienne served as the Online Grassroots Manager for the ...

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