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Public Relations School

Today!

What you will learn

3 evenings, $100 (dinners included)

The success of your organization, cause, or candidate depends on how well a message is communicated by the media, so the words you use matter.

Attend the Leadership Institute's Public Relations School and discover how to translate the words you want to use into a media strategy for positive coverage.

You'll learn to:

  • develop the right message for your target audience
  • use social media to spread that message
  • build valuable relationships with the media

Details

Starts Tuesday, September 19

Tue. 19 5:30 - 9:15 PM
Wed. 20 5:30 - 9:15 PM
Thu. 21 5:30 - 9:15 PM

Location:
Leadership Institute
Steven P.J. Wood Building
1101 N Highland St
Arlington, VA 22201 Map
Cost

$100.00

Manager

Autumn Campbell's Photo

Autumn Campbell

Contact Autumn with your questions.

Your faculty

Autumn Campbell

Autumn Campbell

Autumn is the Communications Training Coordinator at the Leadership Institute. In her role at LI, she manages and develops public speaking, speechwriting, and debate workshops; on-camera training; and online journalism worksh...

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Ashley Carter

Ashley Carter

Ashley B. Carter is the Director of Coalitions for the Independent Women's Forum. Prior to joining IWF, Ashley worked in political consulting and was involved with campaigns at the national and state level. She also worked wi...

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Jim Eltringham

Jim Eltringham

Vice President, Advantage, Inc.

Jim Eltringham is a Client Services Manager for CrossLink Strategy Group. He helps develop and implement issue campaigns to accomplish their public affairs goals where it really matters – in the home states and district...

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Ivy ElZaatari

Ivy ElZaatari

Ivy is the Executive Assistant to Senator Rand Paul and Director of Donor Relations for RandPac. Prior to this, Ivy was the Youth Leadership School Director at the Leadership Institute where she traveled the country every wee...

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Sonya Gavankar

Sonya Gavankar

Public Relations Manager, Newseum

Sonya Gavankar is a communicator who uses dynamic story-telling techniques as a spokesperson, television and podcast host, filmmaker, and social multi-media content creator. Her work with the Newseum brings a cohesive voice t...

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J. Elizabeth Peace

J. Elizabeth Peace

Capital Media Training

Elizabeth Peace is a contributor to the Washington Examiner's Beltway Confidential blog. She is the principal of Capital Media Training in Washington, D.C. and manager of Congressional Media Training. Elizabeth is a former Co...

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Mark Pfeifle

Mark Pfeifle

President and CEO, Off the Record Strategies

Mark Pfeifle is founder and president of the Washington, DC-based strategy and communications firm, Off the Record Strategies. Previously, Mark was the Deputy Assistant to the President and Deputy National Security Advisor fo...

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Stephen Rowe

Stephen Rowe

Deputy Director of Digital Training, Leadership Institute

Stephen Rowe is the Digital Training Coordinator at the Leadership Institute. Prior to working at LI, Stephen was the Editor-in-Chief of Turning Point USA's Hypeline; social media coordinator for BetterMontanaJobs.com;and was...

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Adrienne Royer

Adrienne Royer

Digital Communications Strategist, CMDI

Adrienne Royer is the Director of New Media for CampusReform.org at the Leadership Institute. She was previously the Director of Development and Communications for Girls Incorporated of Chattanooga in Chattanooga, Tennessee. ...

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