"Winning the election is a good-news, bad-news kind of thing. Okay, now you're the mayor. The bad news is, now you're the mayor." Clint Eastwood
The Leadership Institute's Campaign Academy is an intensive four-session program that gives candidates and those who support them the skills to fight and win in today's competitive public policy arena. The Academy will run for three months, meeting four times in person.
Each session, participants will attend a full-day seminar focused on specific themes: Strategy, Communications, Winning Invisible Primaries, Fundraising, and Voter Contact. Additional on-demand content, which complements this material, is available to program enrollees.
Because this is a comprehensive program, participants will be asked to enroll and pay a one-time tuition fee. This fee allows attendees access to all seminars, webinars, and course materials.
Ideal attendees are current and prospective candidates, campaign advisors and staff, volunteers, and activists interested in impacting public policy.
Attendees will learn how to:
• Create a campaign plan
• Inspire people to get involved and vote
• Build a strong base of supporters
• Raise funds
• Target, identify, and mobilize voters
Since 1997 Barry M. Aarons has been the owner of The Aarons Company LLC, a public policy consulting firm specializing in legislative representation, coalition building, business management, seminar and strategic plan...
Robert Arnakis is the Senior Director of Domestic and International Programs for The Leadership Institute.
Mr. Arnakis oversees divisions which provide political education and consultation to senior government offic...
Collin Corbett is an entrepreneur, political strategist, and adventure-seeker from Palatine, Illinois.
Having founded a number of successful businesses and organizations, Collin is most known for launching Cor Strat...
Amy Lunde has worked in local, state and national politics for more than 15 years, touching more than 50 races across 40 states. She recently joined GA Group, a North Dakota lobbying firm, as Director of Public Affairs. In...
Gary Marx is President of Madison Strategies and serves as Senior Advisor for the Judicial Crisis Network. He launched Madison Strategies in 2013 after serving three years at the helm of the GA-based Faith & Freedom Co...
A native of South Dakota, Summer Mersinger joined The Smith-Free Group after over fifteen years working alongside Chairman John Thune (R-SD) in both chambers of Congress.
Summer served as a key member of Senator Thu...